Join us for a conversation with Fassa Sar, founder of Callo, the operating system empowering creators and producers to build and run studios worldwide, and Sabrina Parra, Callo’s Head of Curation. Fassa’s path from Capitol Hill to Sony Pictures to founding Callo has made her a recognized changemaker, honored by Variety, Forbes, CNBC, and TheWrap, and today Callo serves 14,000+ members across 60+ countries, supporting over $300M in declared project value.
Sabrina brings over five years as a film development executive and script consultant, most recently as VP at a production company behind films including Little Women, Crazy Stupid Love, and A Walk to Remember, giving her rare insight into what studios and financiers look for in a screenplay. Together, Fassa and Sabrina will discuss how Callo is reshaping access to resources for creators and producers, and what it means for the future of independent filmmaking.
Fassa Sar
Founder, Callo
About Fassa Sar:
Fassa Sar is the founder of Callo, an operating system that helps Creators and Producers build, run, and operate studios around the world. She is a recognized changemaker honored by Variety, Forbes, CNBC, Essence Magazine, and TheWrap.
Fassa began her career in public service, working on a U.S. Senate campaign and serving as a Congressional fellow on Capitol Hill, before making a deliberate pivot to entertainment. She went on to work at Variety and United Talent Agency before joining Sony Pictures, where at 24 she became the studio’s youngest Creative Executive under the mentorship of Sony Pictures’ President of TriStar, Nicole Brown, acquiring productions under $50 million. It was a trajectory that gave her a rare, full-spectrum view of how stories get made, sold, and scaled.
Driven by a vision to put Hollywood’s resources into the hands of creators and producers everywhere, Fassa left Sony to become a Fulbright Scholar and earn her Master’s at University College London where she founded Callo in her master’s thesis. Today, Callo serves 14,000+ members across 60+ countries, with 1,300+ active projects representing over $300M in declared project value, and has a board that includes executives from Goldman Sachs, Hinge, and Artsy.
Sabrina Parra
Head of Curation, Callo
About Sabrina Parra:
Sabrina Parra has helped hundreds of writers on their quest to craft the perfect screenplay. She’s a professional script consultant with over five years of experience as a film development executive and is now the Head of Curation at Callo. She honed her skills most recently as the Vice President of a production company that has grossed over $1 billion worldwide and brought you films including Little Women, Crazy Stupid Love and A Walk to Remember.
By working closely with studios like Amazon, Apple, A24, and Netflix, Sabrina has spent her career developing projects from inception and guiding writers through the studio process. Her experience provides invaluable insight into what financiers are looking for when they read your screenplay. In addition, she has also read scripts for competitions and writing workshops.
Farrah Fazal
Award-Winning Filmmaker, Producer
About the moderator:
Farrah Fazal is a nine time Emmy Award winning journalist, former war correspondent, documentary, and unscripted producer and director. Her credits include “How I Escaped My Cult” on Hulu, “Booked: First Day In” on A&E, and several other shows and live events on ABC, Oxygen, Lifetime, CW, and Netflix.
She’s the executive producer of “Power We Hold: Stories of Women Spies,” which premiered at the U.S. Navy Museum in Washington, D.C. this year, and a producer on a film in progress, “United States vs. Georgia Fort,” about a journalist’s fight for press freedom in the face of government oppression.
Her work is defined by character driven storytelling and a relentless search for stories that are untold and built on trust and access that come from bearing witness and showing up. She is drawn to communities who rarely see themselves on screen, and to the craft of earning their stories with honesty and care. She brings that same raw, authentic and purpose driven storytelling to brands and nonprofits. She believes storytelling is a creator’s most valuable soft power. Farrah was born in Africa and educated in London and Canada.
IMPORTANT DETAILS:
This panel will take place virtually over ZOOM. Ticket purchasers will receive a ZOOM link to this panel 2 hours before the published start time. If you don’t already have the ZOOM app, please make sure to download on your device before the panel start time.
If you purchase an All-Access Pass for our July Festival events prior to the date of this panel, you will also receive admission to this virtual panel, included as part of your pass.
If you are a current Annual Member of NFMLA, please email info@nfmla.org to receive a complimentary ticket to this panel. If you are not an Annual Member of NFMLA and would like to join, you can become a member here.
